PR vs advertising

PR vs advertising debunked

The latest video on the HK Communications vlog talks about PR vs advertising. These are two things which constantly get confused, and common questions from startups include: ‘do I have to pay for media coverage? Can I request copy approval before a story about me is published? How do I know whether a story is more suitable as an advert?

Well this video answers these questions and more, do check it out and remember to subscribe.

To find a story that you have in your business that the media will love, download our storyfinding toolkit here.

Halima Khatun

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